Shopify Pricing & Plans 2025

Shopify is one of the best e-commerce platforms on the market. But its different options can make it tough to estimate your potential costs. Shopify's cheapest monthly plan is $5, but most business owners will pay at least $29. You’ll also owe processing costs per sale. Those charges depend on multiple factors, including your subscription level.

Here’s a rundown of Shopify’s plans, pricing and the features they include.

» MORE: Read our complete review of Shopify

Shopify pricing

All Shopify plans currently include a free three-day trial for new customers. While that window is short, Shopify charges just $1 for your first month.

If you choose a monthly plan, you can end your subscription anytime. For annual plans, you’ll need to wait until the end of your contract’s term to cancel.

» MORE: How to start an online store

Looking for a different payment processor?

These Shopify alternatives may have smaller upfront costs, but they don’t have as many website-building tools or templates. If you’ve already built your website or only need a basic one, the following choices can be a great fit.

Helcim: Best for interchange-plus processing. Unlike Shopify, Helcim uses interchange-plus processing, which can be more cost-effective than flat-rate pricing for higher-volume businesses. Plus, rates get even lower once you start processing more than $50,000 per month. For more details, read our full Helcim review.

Square: Best for brick-and-mortar businesses. Square bundles a solid line of POS hardware products with competitive in-house processing and easy-to-use POS software. For more details, read our full Square review.

Stripe: Best for web developers. If you have coding experience, Stripe’s developer tools give you lots of ways to customize your business’s online payments experience. For more details, read our full Stripe review.

Shopify plans and features

Shopify's plans include two options for selling mostly in-person and three for selling both online and in-person. Each plan has a set of features that cater to different types and sizes of businesses and comes with its own pricing structure.

The Starter plan, Shopify’s least expensive option, is ideal for solopreneurs that are just getting started and need an easy setup to sell online and on the go. However, its online store has limited features, and no staff accounts are included. If you plan to set up a full-blown online store, as opposed to relying on social media sales, or have employees, consider upgrading your plan.

Shopify’s Retail plan is made for brick-and-mortar retail stores that also want a simple online store. It includes the same online shopping features as the Starter plan, plus a few extra capabilities, like unlimited staff accounts.

Shopify’s Basic plan is designed to help burgeoning small businesses that need a feature-rich online store, along with tools for selling in person. However, if you rely on employees to operate your POS system, it doesn’t include additional staff accounts.

The middle-tiered Shopify plan is geared toward small and medium-sized businesses that have multiple employees and need a full-featured online store. Features include those listed under the Basic plan, plus some additional capabilities, like five staff accounts.

Shopify’s Advanced plan builds on the lower-tiered plans to offer the most features for established businesses that need advanced insight into sales, are handling a lot of shipping and have a larger employee base. The plan includes what you’ll find in the Basic and Shopify plan options, as well as a handful of extra features.

» More from Shopify: Learn about loans from Shopify Capital and banking with Shopify Balance.

A version of this article was first published on Fundera, a subsidiary of NerdWallet.