When launching your business, one of the most critical decisions is choosing an e-commerce platform. Your e-commerce platform determines how customers find your business, browse your products, and make purchases. To help you get started, we've researched and picked out some of the top platforms to help you manage your inventory, accept credit cards, and more. Your best e-commerce platform will fit your budget and be easy to use.
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Product | Cost Estimate | Payment processing fees | Cost Estimate | Learn more | ||
|---|---|---|---|---|---|---|
Shopify Ecommerce Learn more on Shopify Ecommerce's secure website | Get an estimated monthly cost for your business. | 2.9% + $0.30 | $29.00 Basic Plan. Shopify & Advanced Plans Available. | Get an estimated monthly cost for your business. | Learn more on Shopify Ecommerce's secure website | |
Square Learn more on Square's secure website | 5.0/5 | In-person: 2.6% + $0.10 Online: 2.9% + $0.30 | $0.00 Starts at $0/month for unlimited devices and locations. | Learn more on Square's secure website | ||
Wix Learn more on Wix's secure website | N/A | N/A Business Basic: $27 per month. Business Unlimited: $32 per month. Business VIP: $59 per month. | Learn more on Wix's secure website |
Shopify Ecommerce
Learn more
on Shopify Ecommerce's secure website
Payment processing fees
2.9% + $0.30
Monthly fee
$29.00
Basic Plan. Shopify & Advanced Plans Available.
Shopify’s POS system is well-equipped to handle all the complexities that come with selling items via an online store. In all subscription tiers, you can set up an online shop and add products almost instantly, sell through multiple channels including social media, connect with vendors, automatically email customers who abandon their carts, process payments at reasonable rates and make sales in 133 currencies and multiple languages.
Pros
- Transparent, flat swipe fees.
- E-commerce-friendly features, including access to vendors and resources to build an online store from scratch using this platform; drop-shipping, curbside pickup and local delivery options.
- Ability to automatically email customers who abandon carts and don’t complete purchases.
- Tracks inventory, hides out-of-stock products and offers inventory analysis.
- Setup is nearly instant.
- Plans are month-to-month and easy to cancel if needed; you can also “pause” your store for no subscription fee, or “pause and build” for a reduced monthly fee.
Cons
- No free plans available.
- Live support is only available via chat, not phone.
- Additional transaction fees apply if you don’t use Shopify’s in-house payment processing.
Square
Learn more
on Square's secure website
Monthly fee
$0.00
Starts at $0/month for unlimited devices and locations.
Square's product lineup is modular, but its POS system works well enough as a stand-alone product. Pricing is competitive, making it a solid option for many small businesses.Read full review
Pros
- Offers a free mobile card reader and free POS software plan.
- Can subscribe to related services, such as payroll, that integrate with its POS system.
- No termination fees or long-term contracts.
- No chargeback or PCI compliance fees.
Cons
- Complex businesses might prefer a processor that integrates with more specialized POS systems.
Wix
Learn more
on Wix's secure website
Payment processing fees
N/A
Monthly fee
N/A
Business Basic: $27 per month. Business Unlimited: $32 per month. Business VIP: $59 per month.
Wix is a website builder for individuals and businesses alike, but this review focuses on Wix’s e-commerce website builder capabilities. In that space, Wix stands out for its appointment booking and ticket sales tools. It also offers special features that make Wix a good fit for hotels, restaurants and fitness businesses.
Wix’s customization options don’t end there — and it actually offers so many choices that Wix may become overwhelming. If you run a smaller e-commerce business with few staff members, you might prefer a simpler option. Also, if you primarily make money by selling physical products, other platforms have more advanced tools for inventory management and shipping than Wix.Read full review
Pros
- Standout features for service businesses.
- Option to choose your own payment processor.
- Custom app builder.
Cons
- Feature list may be overwhelming for small businesses.
- Limited features for selling physical products.
- Storage space limitations.
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